Renaissance Act II: Beyoncé Announces New Album in Super Bowl Advert

Who is Beyonce?

Beyoncé, full name Beyoncé Giselle Knowles-Carter, is an American singer, songwriter, actress, and businesswoman who rose to fame in the late 1990s as the lead singer of the R&B girl group Destiny’s Child. Born on September 4, 1981, in Houston, Texas, Beyoncé has since established herself as one of the most influential and successful musicians in the world.

After Destiny’s Child disbanded in 2006, Beyoncé embarked on a solo career, releasing several critically acclaimed albums such as “Dangerously in Love,” “B’Day,” “I Am… Sasha Fierce,” “4,” “Beyoncé,” “Lemonade,” and “Homecoming: The Live Album.” She is known for her powerful voice, captivating performances, and innovative music videos.

Beyoncé has won numerous awards throughout her career, including Grammy Awards, MTV Video Music Awards, and Billboard Music Awards. She is also recognized for her activism and philanthropy work, particularly in areas related to gender equality and social justice.

In addition to her music career, Beyoncé has appeared in several films, including “Dreamgirls,” “Cadillac Records,” and “The Lion King” (2019). She is married to rapper and entrepreneur Jay-Z, and they have three children together. Beyoncé’s influence extends beyond music, as she is also a successful businesswoman with ventures in fashion, fragrance, and entertainment.

Personal Life

Beyoncé married rapper and entrepreneur Jay-Z, whose real name is Shawn Corey Carter, on April 4, 2008. The couple kept their relationship largely private before eventually confirming their marriage. They have three children together: Blue Ivy Carter, born in January 2012, and twins Rumi and Sir Carter, born in June 2017. Beyoncé suffered a miscarriage before the birth of Blue Ivy, an experience she later discussed openly. The family is known for their strong bond and occasional public appearances together. Beyoncé and Jay-Z faced rumors of marital trouble, which were addressed in Beyoncé’s album “Lemonade,” where she hinted at infidelity and reconciliation. However, the couple has since appeared together publicly and collaborated on music projects. Beyoncé has been vocal about her struggles with body image and self-confidence, speaking openly about her post-pregnancy weight loss journey. She is known for her dedication to fitness and healthy living, often sharing glimpses of her workouts and diet on social media. Despite her global fame, Beyoncé remains notoriously private about her personal life, carefully controlling her public image and the information she shares with the media.

New Album

During a Super Bowl commercial, the highly anticipated sequel to Beyoncé’s Renaissance project was unveiled. “Alright, they’re ready. Let’s drop the fresh tunes,” the artist declared in the advertisement for Verizon, a major US telecommunications company. Shortly after the commercial aired, Beyoncé promptly released two new tracks titled “Texas Hold ‘Em” and “16 Carriages.” Scheduled for release on March 29, the forthcoming album is anticipated to explore elements of the country genre. In the advertisement, Beyoncé endeavors to push Verizon’s limits and ‘break the internet’ through a series of increasingly outlandish stunts, including playing the saxophone, inventing a “Beyonc-AI robot,” impersonating Bar-bey (Barbie), running for president, and staging performances from outer space.

Monitoring the potential fallout from the internet’s response is actor Tony Hale, known for his role in “Veep.” In the closing moments of the commercial, Beyoncé communicates with him from the rocket orbiting above, stating, “Alright, they’re ready. Let’s drop the fresh tunes.” Beyoncé, accompanied by her husband Jay-Z and their daughters Blue Ivy and Rumi, attended the Super Bowl in Las Vegas. In footage captured after the advertisement aired, Beyoncé is seen serenely sipping a beverage amidst the crowd. The initial segment of Beyoncé’s Renaissance project premiered in July 2022, with Beyoncé subsequently revealing that the album marked the beginning of a three-part endeavor. This album earned her an unprecedented 32nd Grammy Award. Nearly a year later, she embarked on the Renaissance World Tour, which was later documented in a film.


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